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'A Better Approach To Customer Service' by Arron Parkinson.
2 Ways To Deliver Customer Support
Traditional Approach: Go Above & Beyond
“If you want to generate loyal customers through your support channel then you need to go above and beyond and really wow the customer.”
Better Approach: Low Effort Experience
Only 9% of customers with low-effort experiences who reported being disloyal.
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Arron Parkinson
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Odyssa Abille
Marketing Manager
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