About LevelUp

We're an Employer of Record Company Based in Manila, Philippines

Originally founded in 2017 as a managed WordPress technical support service, we have since expanded to become an employer of record and grown to more than 100 team members across 7 countries.

Group photo of the LevelUp team, featuring team members wearing black LevelUp shirts.

Customers served!

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Years of experience

Customers served!

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Team members

Customers served!

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Clients

Customers served!

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Countries

What began as a private customer support division for one of our co-founder's previous software companies has evolved into a growing offshore staffing company.

During our first five years, we were the first company solely dedicated to providing WordPress technical support solutions to software vendors. Our commitment to quality quickly earned us recognition, and we partnered with some of the biggest names in the industry—many of whom are still with us today.

It soon became clear that our clients needed assistance in other areas of their business as well; they asked us for digital marketers, designers, chat support, PPC marketers, and more.

Initially focused on our core expertise in WordPress tech support, we began to branch out. We developed a system to match our clients with talented Filipinos in any role and achieved considerable success.

We have grown organically year by year and now have over 100 team members across seven countries. We are founder-led and highly quality-focused. Our mission is to help you find the right talent for your team while building an amazing workplace for our team members and we are extremely passionate about what we do.

The Leadership Team

Arron Parkinson

CEO

Arron Parkinson

Arron has spent more than 8 years in the BPO industry, building a reputation for combining strategic vision with hands-on execution. As CEO of LevelUp, he keeps the focus firmly on client success while steering day-to-day operations. With a background in operations leadership and IT project management, Arron brings both technical insight and big-picture thinking to the table.

Katinca Tapia

HR 

Katinca Tapia

With 15+ years in HR service delivery, Katinca knows how to balance people, process, and performance. She leads Human Resources at LevelUp, where her expertise in implementation and stakeholder management ensures that both our clients and team members feel supported and set up for long-term success.

Leoni Parkinson

Sales & Marketing

Leoni Parkinson

Leoni brings a decade of experience in paid, organic, and integrated marketing. Known for blending data-driven insights with creative strategy, she focuses on growth initiatives that deliver measurable impact. At LevelUp, she’s passionate about connecting clients with solutions that help them scale.

Anna Galve

Recruitment

Anna Galve

Anna is our expert at finding the right fit. With 10 years of experience in end-to-end recruitment, she has successfully placed talent across EMEA, particularly in challenging technical roles. At LevelUp, she leads recruitment with a sharp eye for detail and a commitment to matching clients with the people who can truly make a difference.

Chris Winfield-Blum

Operations

Chris Winfield-Blum

Chris brings two decades of experience in building and managing teams which is the foundation of what we do at LevelUp. As Operations Director, he ensures our teams run smoothly and efficiently, with a strong focus on delivering excellent support and creating structures that scale alongside our clients’ needs.

A group of LevelUp team members in black shirts sitting around a glass table, engaged in a casual discussion in a modern office space
  • Founded in 2017 to provide offshore technical support for WordPress plugin and themes as an offshoot of Thrive Themes (a WordPress plugin and theme company)
  • Bootstrapped startup, founder led, grown organically, quality-focused
  • > 100 team members globally, predominantly based in the Philippines
  • Fully remote since 2020

How We LevelUp

Our 5 Core Values


We Solve Problems
  • Bring the glue
  • Deliver results
  • Unlock the path
  • Genuinely get a high from solving problems
  • Take the reins

We Sweat the Small Stuff
  • Act like a detective
  • Become a detail-oriented ninja
  • Always triple check

We are Better Today than Yesterday
  • Get your reps in
  • Start with the end in mind
  • Dive deep
  • Know your stuff

We Step up to the Plate
  • Take responsibility - blame no one
  • Be vulnerable - you're not perfect
  • See things through

We do the Right Thing
  • Trust is the key
  • Be an open book
  • If mum was watching...
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